Eyesight for Children - 2020

Due to the limited knowledge of parents and the community about how to care and protect children's eyesight, many families have children with eye defects, but in difficult circumstances and cannot afford medical examination and treatment. Therefore, the "Eyesight for Children" program aims to raise awareness of eye protection and care for primary school children in provinces and cities in Vietnam. The program is implemented by Vietnam Children's Fund, in collaboration with Prudential Vietnam Life Insurance company, with a set of communication materials designed by Indigenous team:

• 3 animated videos;

• 16-page comic book;

• Posters, panels and backdrops, to raise awareness about eye care and protection for children.

With scope of work includes:

• Project management

• Script writing for 3 animated videos & comic book, with professional advisory from Hanoi Eye Hospital 2

• Graphic design e.g. key visual, character set, informative banner, leaflet, backdrop, standee, poster

• 2D animation for 3 animated videos

• 16-page comic illustration

Credit:

• Project manager: My Dinh

• Creative & Art director: My Dinh

• Animator & Graphics: Nhung Bui

• Musician: Kiet Anh Nguyen

• Comic illustrator: Huynh Anh Nhat